Saturday, 19 November 2016

What Is SEO?

SEO is common word used in digital marketing  It means "Search Engine Marketing"
SEO stand for Search Engine Optimization. SEO is the process in which increase the website visibility on search engine for your targeted keywords without paying anything (Organic, natural, or un-paid). SEO is the most popular form of SEM.

Why SEO?

  • Website get most clicks from Organic listings.
  • Cost-effective advertising
  • Clear and measurable ROI
  • SEO is the most popular form of SEM.
  • SEO provides a high ROI.
  • Many people don’t go past the 1st page in the Search results. 
  • Users trust the Natural results to be more relevant to their Search query

SEO Process

  1. Define Business objectives.
  2. Conduct initial keyword analysis.
  3. Keyword Research according to landing page content.
  4. Baseline Ranking & Traffic reports. 
  5. On-page Optimization
  6. Off-page optimization. 
  7. Detailed Recommendation documents. 
  8. Implementation.
  9. Monitoring and Optimizing of SEO work